Do Social Networks improve Customer Retention?
Social Networks are a device for the "computer savvy" and the young - wrong! Facebook has 175+ million members from all demographics. Thoughtfully applied as an extension of a company brand, a proprietary Social Network can improve customer retention and generate timely awareness of new products and services. To learm more, contact Paul Kanneman, National IT Practice Leader at Grant Thornton. Email: Paul.Kanneman@GT.com
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